Unit AS 1 The Competitive Business

A look at the advantages and disadvantages of operating as a partnerships and sole trader.

A look at the advantages and disadvantages as operating as a public or private limited company.

A look at the advantages and disadvantages as operating as a franchise and a franchisor.

A look at the advantages and disadvantages of primary and secondary research.

A look at PESTLE, Ansoff and SWOT analysis, along with diagrams and advantages and disavantages.

A look at random sampling, quota sampling, cluster sampling and stratified sampling.

A look at an example of a SWOT analysis by using McDonalds.

This summary provides a definition of competition, what affects the level of competition and looks at the role of the Competition Commission and other relevant bodies.

A look at e-commerce from the business and customer's perspective. Demand and supply including demand and supply curves, with an in-depth explanation of the diagrams. Price Dis-Equilibrium and Price Determination is included. Conditions of Supply and Demand included. Price Elasticity of Demand with formulas is included. Advantages and disadvantages of using price elasticity of demand is included.

A summary of markets.